My Ulta 21 Days of Beauty Shopping List (And What You Should Grab Too)
Ulta’s 21 Days of Beauty sale is one of the best times of year to grab your favorite makeup and skincare for half the price. Here are the products going straight into my cart this year.
If you love a good beauty deal, the Ulta 21 Days of Beauty event is one of the best sales of the year. The event happens twice a year and features rotating daily beauty steals with discounts up to 50% off on popular makeup, skincare, and haircare products.
The key to shopping this sale is planning ahead, because many of the best products sell out quickly.
I went through the schedule and picked the items that are either already staples in my routine or going straight into my cart.
If you want to shop any of these, I’ve added everything to my ShopMy collection here:
👉🏾 https://shopmy.us/collections/4246517?tab=collections
March 7
Fenty Beauty Gloss Bomb Stix & Medicube Zero Pore Pads
The Fenty Beauty Gloss Bomb Stix are such a good option if you love a glossy lip but don’t want anything sticky. The formula gives shine with medium pigment and includes moisturizing ingredients like shea butter and vitamin E.
Also on sale that day are the Medicube Zero Pore Pads, which are great if you’re looking to smooth texture and minimize the look of pores.
March 10
First Aid Beauty Facial Radiance Pads & Peace Out Acne Dots
The First Aid Beauty Facial Radiance Pads are one of those products that always come up when people talk about gentle exfoliation. They use glycolic and lactic acids to help brighten skin and smooth texture while still being suitable for sensitive skin.
And if you deal with occasional breakouts, the Peace Out Acne Healing Dots are worth grabbing while they’re on sale.
March 12
Morphe Chromaplus Eyeshadow Palettes
If you love shimmer, color, or creative eye looks, this is a great day to shop the sale. The Morphe Chromaplus palettes are perfect for experimenting with bold or sparkly eye looks.
March 14
Clarins Double Serum Eye
Clarins skincare always feels luxurious and targeted for skin that needs a little extra care. If you’re looking to invest in eye care, this is a great time to try the Double Serum Eye while it’s discounted.
March 15
Milk Makeup Hydro Grip Gel Tint & Half Magic Glitterpuck
This day is a fun one for makeup lovers.
The Milk Makeup Hydro Grip Gel Tint has been on my radar because I already love the Hydro Grip primer.
Another product I’m very excited about that day is the r.e.m. beauty Essential Drip Glossy Balm.
These are actually one of my favorite lip products, and I own just about every shade. They give that glossy, hydrated look while still feeling comfortable on the lips…which is something I really appreciate as someone who loves a good glossy lip.
If you love a sheer glossy balm with shine and moisture, this is definitely a product worth grabbing while it’s on sale.
The Half Magic Glitterpuck is perfect if you love adding sparkle to eye looks.
March 20
Benefit Brow Products
If you’re loyal to Benefit brow products, this is your day to stock up.
Their brow pencils, gels, and pomades are staples for a reason.
March 21
Live Tinted Hueguard Sunscreen
I love multi-purpose skincare products, and the Live Tinted Hueguard sunscreen is one of those.
It works as a sunscreen, moisturizer, and primer, which makes it perfect for simplifying your morning routine.
March 22
IT Cosmetics Do It All Concealer & About Face Fractal Glitter Eye Paint
The IT Cosmetics Do It All Concealer is definitely going in my cart because I want to test it for mature skin.
Also on sale that day is the About Face Fractal Glitter Eye Paint, which is great if you like bold or glittery eye looks.
March 24
Belif Skincare
Belif skincare is a brand I already love. Their creams and toners are incredibly hydrating and perfect if your skin leans dry.
If you’ve been wanting to try Belif, this is a great day to do it.
Where to Shop My Picks
If you want to grab any of the products I mentioned, I’ve organized them into a collection here:
👉🏾 https://shopmy.us/collections/4246517?tab=collections
These are the products that will either be in my cart or already live in my routine, and the Ulta sale is the perfect time to grab them for less.
What’s On Your Ulta Shopping List?
Are you planning to shop the Ulta 21 Days of Beauty event?
Let me know what products you’re grabbing. I’m always looking for new recommendations.
My “Rich Skin” Routine for Glowy, Plump, Mature Skin
Want that hydrated, glowy “rich skin” look that flatters mature skin? This is my exact routine using hydrating prep, plumping primer, and glow-friendly makeup that enhances instead of masking. If you’re 40+, this routine will change how your skin looks under makeup.
If you’ve been around my page for a while, you already know — I’m not chasing matte, flat, overly powdered skin.
I love rich, juicy, hydrated skin.
The kind of skin that looks healthy, glowy, and alive before anyone even asks what foundation you’re wearing.
As a woman in my 40s, I’ve learned that the secret isn’t more makeup — it’s better prep and products that support mature skin instead of drying it out.
So here’s my Rich Skin Routine and the exact products I use to get that plump, radiant look.
Step 1: Hydrate & Prep the Skin
TIRTIR Milk Skin Toner
This is where the glow starts.
This toner gives my skin that soft, hydrated, “bouncy” feeling. It’s lightweight but deeply moisturizing, which is perfect for mature skin that tends to get dry.
Why I love it:
Adds instant hydration
Helps makeup sit better
Gives that lit-from-within base
I press this into my skin instead of wiping it away — think of it like feeding your skin moisture.
Step 2: Plump + Prime
NYX Plump Right Back Serum + Primer
This is a two-in-one moment and I love a good multitasker.
It acts like skincare and primer, which is perfect when you want that rich skin look without layering a million products.
Why it works:
Gives a subtle plumping effect
Keeps skin looking fresh
Helps makeup grip without feeling heavy
On mature skin, this step helps prevent makeup from settling into fine lines.
Step 3: Glow Foundation
Maybelline Lifter Plump & Glow Foundation (Hyaluronic Acid)
If you love a radiant finish, this foundation is it.
It gives glow without looking greasy and coverage without feeling thick.
What makes it great for 40+ skin:
Hyaluronic acid for hydration
Smooth, skin-like finish
Doesn’t cling to dry patches
I apply this lightly and build only where needed. Rich skin is about enhancement, not masking.
Step 4: Cream Bronzer for Warmth
LYS Beauty No Limits Cream Bronzer & Contour Stick
Cream products are a game changer for mature skin.
This bronzer adds warmth and dimension while keeping the skin looking natural and dewy.
Why I reach for this:
Blends effortlessly
Looks like real skin
Adds glow instead of dryness
Powder can sometimes age the skin — cream brings it back to life.
The Rich Skin Philosophy
Rich skin isn’t about looking shiny.
It’s about looking healthy, hydrated, and well cared for.
As we age:
Our skin produces less oil
Hydration becomes more important
Matte formulas can emphasize texture
Leaning into glow and moisture makes the skin look smoother and more youthful — without trying to look 20 again.
Final Thoughts
You don’t have to dry your skin out to look polished.
You don’t need heavy layers to look put together.
And you absolutely can glow at any age.
Rich skin is confidence, care, and hydration.
And trust me — when your skin looks good, your makeup just hits different.